Walt Disney isn’t the only big-name company trying to turn work into a magic kingdom for employees by building them housing. Across many industries, employers are focusing on addressing housing shortages as a way to attract and retain talent, the Wall St. Journal reported

In addition to Walt Disney, which last month announced plans to turn 80 nearby acres into a 1,300-unit affordable-housing project that could be used by its theme-park workers, the article cites companies like a beef-processing plant in Cactus run by JBS USA Holdings Inc., and medical device maker Cook Group. 

JBS is developing properties employees can buy through a program to create affordable housing in cities where the company operates, while Cook Group promised to help build 300 single-family homes across south-central Indiana in the coming years to address employee-housing shortages, the article said.

The problem these companies are solving for is not a housing one, though, according to Chris Herbert, managing director of the Joint Center for Housing Studies at Harvard University; rather, it’s a labor problem. 

Record-high job openings, turnover and low unemployment have sent companies scrambling to find creative attraction and retention strategies, and housing has become one of them. 

NEXT Mortgage News logo

Stay in the know

Get the daily intel that impacts your customers, employees and market. 

Up NEXT eNewsletter — Industry news

Thank you!

Share This