Sometimes it’s the most unexpected things that could help your home sell. A recent Zillow analysis showed that a “statement-making” front door can boost a home’s curb appeal and its value—and black or blue are the top two colors.
Homes with black front doors were the top scorers, with the potential to sell for an estimated $6,449 more than similar homes, while slate blue front doors can command an average $1,537 more.
Pale pink and cement gray front doors are not so popular, Zillow found—those colors could negatively impact a home’s value.
For the analysis, Zillow showed recent and prospective home buyers randomly assigned images of front doors painted one of 11 colors. The home’s interior was the same for all study participants. Each color received a score based on buyers’ perception of the home, likelihood of buying the home and the price they would be willing to pay for the home. National price premiums were calculated using the typical U.S. home value of $334,141.
“This research shows how seemingly minor home improvements can make a big difference in the way a potential buyer views and values a home,” said Amanda Pendleton, Zillow’s home trends expert. “A front door is often the first thing that captures a buyer’s eye, and first impressions matter when buyers need to make swift decisions in today’s fast-moving market.”